In the world of sport, I doubt there is anything more loathed than national governing bodies. On the one hand, they have a difficult job since no matter how hard they try, it is impossible for them to make everyone happy with limited resources. But on the other hand, they often shoot themselves in the foot before they start to do anything. This is why it has been surprising for us to her near universal acclaim for what is going on at USA Weightlifting. On this week’s episode CEO Phil Andrews come on to discuss the organization’s strategy to grow the sport and some key lessons he has learned in three years on the job.
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