Culture is a buzzword now in the sporting world, but the increased attention rarely leads to an in-depth discussion of what culture actually means, what it looks like in practice, and how you go about improving culture. The March theme on HMMR Media is culture and we hope to help create a deeper conversation, starting with this week’s episode of the GAINcast, where Vern draws on his decades of experience to explain examples of what does and doesn’t work in the world of culture, and how culture must be adapted to the situation.
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