Individualize the delivery, not the program
Ask me 10 years ago about the key to successful coaching and it was all about individualization. Ask me now, and I think most coaches individualize too much. Maybe I’m just getting set in my ways, but the longer I coach the more I see individualization as simply the icing on the cake. It’s nice to have and can make all the difference, but the true substance is the program underneath it.
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